This Week's Attraction Hours

 

8/15/22Monday10:00am - 7:00pm
8/16/22Tuesday10:00am - 7:00pm
8/17/22Wednesday10:00am - 7:00pm
8/18/22Thursday10:00am - 7:00pm
8/19/22Friday10:00am - 8:00pm
8/20/22Saturday10:00am - 9:00pm
8/21/22Sunday10:00am - 8:00pm

*Online ticket sales end 2 hours before closing time each day.

For the full calendar, click here.

Celebrate your birthday with

new birthday group packages.

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Treat your tastebuds to a trip
around the world with a sampling
of different beverages.

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Explore the fascinating history

of Coca‑Cola.

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Host memorable events in our

versatile spaces.

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VAULT OF THE SECRET FORMULA

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people in front of the open door to the vault of the secret formula

Discover The Vault: The Secret Formula of Coca‑Cola Unveiled

Step into The Vault at World of Coca‑Cola, where one of the most closely guarded secrets in history is protected—the legendary Coca‑Cola formula.

Representing over 135 years of heritage and intrigue, The Vault offers guests an immersive experience that brings them closer to the secret formula than ever before.

Discover the myths, legends, and history surrounding Coca‑Cola’s most valuable trade secret, and see why this formula remains a mystery cherished worldwide.

Through an interactive, multimedia journey, guests will explore how Coca‑Cola’s formula was safeguarded over generations, from its origins in 1886 to its recent move to World of Coca‑Cola in 2011. Along the way, you’ll uncover fascinating stories about early competitors, iconic figures like founder Asa Candler, and the extraordinary efforts to keep the formula a secret.

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Highlights of The Vault Experience

Learn the fascinating history of Coca‑Cola’s secret formula and how it became one of the most protected trade secrets in the world.

Discover the stories and myths that have evolved around Coca‑Cola’s secret, adding to its allure and mystique.

See the real vault where the secret formula is kept.

Learn the fascinating history of Coca‑Cola’s secret formula and how it became one of the most protected trade secrets in the world.

Discover the stories and myths that have evolved around Coca‑Cola’s secret, adding to its allure and mystique.

See the real vault where the secret formula is kept.

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World of Coca‑Cola Reviews

Make the Most of Your Trip to World of Coca‑Cola

Plan Your Visit

Are you ready to explore the world's most famous beverage brand like never before?

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Bottle Cap Café

Grab a healthy snack, lunch or afternoon treat just steps away from the attraction. 

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Coke Store

Take the excitement and memory of Coca‑Cola home with you or shop online.

LEARN MORE
coke store icon

Plan Your Visit

Are you ready to explore the world's most famous beverage brand like never before?

LEARN MORE
plan your visit calendar icon

Bottle Cap Café

Grab a healthy snack, lunch or afternoon treat just steps away from the attraction. 

LEARN MORE
cafe cup icon

Coke Store

Take the excitement and memory of Coca‑Cola home with you or shop online.

LEARN MORE
coke store icon

Explore More Exhibits