Exciting events coming to Pemberton Place. Don’t miss out on this year’s Holiday attractions! Learn More.

This Week's Attraction Hours

 

8/15/22Monday10:00am - 7:00pm
8/16/22Tuesday10:00am - 7:00pm
8/17/22Wednesday10:00am - 7:00pm
8/18/22Thursday10:00am - 7:00pm
8/19/22Friday10:00am - 8:00pm
8/20/22Saturday10:00am - 9:00pm
8/21/22Sunday10:00am - 8:00pm

*Online ticket sales end 2 hours before closing time each day.

For the full calendar, click here.

Celebrate your birthday with

new birthday group packages.

groups touring wocc

Treat your tastebuds to a trip
around the world with a sampling
of different beverages.

two friends in an exhibit

Explore the fascinating history

of Coca‑Cola.

about-us-thumbnail

Host memorable events in our

versatile spaces.

book event space

ABOUT US


World of Coca‑Cola allows you to explore the fascinating story of Coca‑Cola – the world’s best-known beverage brand. Learn a little more before you visit.


Explore a timeline featuring key milestones in the history of World of Coca‑Cola

Scroll Down


2023

On November 6, 2023, Beverage Lab opened to the public. This immersive experience delves deep into the world of beverages creation and offers guests of all ages a chance to explore the science, creativity, and innovation that fuel Coca‑Cola's diverse lineup of drinks. 

hands on lab

2023

On April 17, 2023 our newly reimagined Scent Discovery exhibit opened. The exhibit encourages guests to follow their nose and discover the world through scent, unlocking exciting new destinations, familiar memories, and new flavor journeys that impact taste.

two people at scent discovery exhibit

2022

On September 17th 2022, two new installations opened in our Pop Culture Gallery: “Magic Murals” and “Ghost Signs”. Celebrating the work of various female artists, these installations combine art and technology through the use of AI while telling the rich history of Coca‑Cola.

2021

On September 29, 2021, Bottle Cap Café opened as a great place for a quick bite or signature drink across from World of Coca‑Cola.

the outside of the bottle cap cafe at world of coca-cola

2020

Scent Discovery, a new exhibit, opened September 23, 2020 for guests to explore the connection between smell and taste.

people smelling the scent discovery exhibit

2015

World of Coca‑Cola celebrates 25 years of sharing happiness in Atlanta.

view of the greenspace at world of coca-cola

2014

The Moments of Happiness film premieres in the Coca‑Cola Theater on March 27, 2014.

two people hugging and smiling at a film premier at world of coca-cola

2014

The Center for Civil and Human Rights opened on June 23, 2014.

the center for civl and human rights outside

2012

World of Coca‑Cola welcomed its five-millionth guest, KoEun “Emma” Lee from Duluth, Georgia, on Monday, January 16, 2012.

five millionth guests smiling with coca-cola bear

2011

On December 8th, World of Coca‑Cola opens the Vault of the Secret Formula experience. For the first time in history, guests are able to see the legendary vault where the Coca‑Cola formula is secured.

the door to the vault of the secret formula

2010

World of Coca‑Cola welcomes its three-millionth guest, Vicki Cheeks from Ranger, Georgia, on Wednesday, April 7, 2010.

vicki cheeks smiling with coca-cola polar bear

2007

The new World of Coca‑Cola in its current location celebrates its grand opening on May 24, 2007

grand opening of world of coca-cola with a giant bottle opener

2007

In March, the original World of Coca‑Cola at Underground Atlanta closes its doors. Over 13 million people walked through its doors since its opening, making it one of Atlanta’s most popular attractions.

an outside, nighttime view of the world of coca-cola

2006

The Coca‑Cola Company designates a portion of land for the future home of the Center for Civil and Human Rights.

a sign for the center for civil and human rights

2005

The new World of Coca‑Cola construction begins.

blueprints for the outside of world of coca-cola

2005

The Georgia Aquarium officially opens to the public on November 23, 2005.

georgia aquarium sign

2004

Architectural renderings for the new World of Coca‑Cola are revealed to the public.

artistic rendering for the blueprints for world of coca-cola

2004

The original World of Coca‑Cola welcomes its twelve-millionth guest, Jimmy Rogers of Calhoun, Georgia, on June 9, 2004.

celebrating the original world of coca-cola's twelve millionth guest, jimmy rogers

“For the people of Atlanta, we want to create a new gathering place that will be a powerful catalyst for even more urban renewal,” said Jackson Kelly, Vice President of Marketing Operations and General Manager, World of Coca‑Cola. “For out-of-town guests, we want to create a vibrant, exciting destination that will encourage them to stay longer and bring their families.”

The Coca‑Cola Company has accumulated approximately 20 acres of land in downtown Atlanta near Centennial Olympic Park. The Company announces plans for development of the land to help spur ongoing revitalization of downtown Atlanta.

2002

The Coca‑Cola Company contributes a portion of land to The Marcus Foundation for development of the Georgia Aquarium. The Company then commits to design and build a new World of Coca Cola to be located next to the Georgia Aquarium.

an aerial view of atlanta 2002

1996

During the Centennial Olympic Games held in Atlanta, Coca‑Cola invites fans from around the world to an interactive venue called Coca‑Cola Olympic City.

nighttime skyline of atlanta

1990

The architectural focal point of the original World of Coca‑Cola is its landmark neon Coca‑Cola sign.

coca-cola sign

1990

Guests are greeted by Bottling Fantasy, a kinetic sculpture saluting bottlers of Coca‑Cola around the world.

bottling fantasy, a kinetic sculpture

On August 3, 1990, the original World of Coca‑Cola is established at Underground Atlanta as an attraction dedicated to the heritage of The Coca‑Cola Company.

the original outside view of world of coca-cola in 1990